
The Broadway production of “The Lion King” has been grossing over $1 million weekly since reopening post-shutdown on Sept. “It felt very momentous - for ‘Lion King,’ for the Walt Disney Company, for, we hope, the state of Broadway - to try to have a really positive story out there about something that is beloved and has longevity.” “Combine that with coming out of the pandemic, the state of Broadway, where everything stood,” he continued. People celebrate their 25th wedding anniversary … It just felt bigger to us.” “Twenty-five - for all its glory - it’s a big moment in time. “I can acknowledge it was definitely a much bigger push for 25,” said Angelo Desimini, vice president of marketing, publicity, sales and education for Disney Theatrical Group. And yet, as the 25th Broadway anniversary peeked over the horizon in November 2022, the campaign surrounding “The Lion King” took the marketing of the long-running musical to the next level. The team shared more behind-the-scenes details than ever before, threw a block party in Times Square and went big on an anniversary performance and afterparty - Elton John-live-onstage big. Lose yourself in the story and relive the nostalgia of the classic film come to life in this live action stage adaptation and stunning immersive theatre experience.When “The Lion King” turned 20 (in 2017), Disney Theatrical Group celebrated. The top London musical is a must-see for Lion King fans and new viewers alike with its breath-taking and emotional story told in a dramatic and dazzling theatre production. The musical continues to draw sell-out crowds due to its popularity as one of London's best West End theatre shows. The London stage adaptation of the film celebrated its 20-year anniversary run of shows in October 2019.


However, trouble ensues when Simba's uncle Scar launches his own bid for the Kingdom, going to unimaginable and shocking lengths to claw his way to the throne. The theatre adaptation depicts the coming of age story of Simba and his destiny to follow in his father Mufasa's footsteps as the heir to Pride Rock. The musical is a spectacular theatrical experience, exploding with glorious colours, stunning effects and enchanting music, and will redefine your expectations of theatre.Īt its heart is the powerful and moving story of Simba and his epic adventure and journey from wide-eyed cub to his destined role as King of the Pridelands. The live adaption of the iconic 1994 Disney film has been brilliantly reimagined on stage by acclaimed director Julie Taymor. The Lion King is Disney's multi award-winning musical in London, set against the majesty of the Serengeti Plains and to the evocative themes of Africa.
